Hunting Lodge Business Plan and SWOT Analysis

Hunting Lodge Business Plan, Marketing Plan, How To Guide, and Funding Directory

The Hunting Lodge Business Plan and Business Development toolkit features 18 different documents that you can use for capital raising or general business planning purposes. Our product line also features comprehensive information regarding to how to start a Hunting Lodge business. All business planning packages come with easy-to-use instructions so that you can reduce the time needed to create a professional business plan and presentation.

Your Business Planning Package will be immediately emailed to you after you make your purchase.

Product Specifications (please see images below):

  • Bank/Investor Ready
  • Complete Industry Research for the Industry
  • 3 Year Excel Financial Model
  • Business Plan (26 to 30 pages)
  • Marketing Plan (24 to 28 pages)
  • 425+ Page Funding Directory
  • PowerPoint Presentation
  • Loan Amortization and ROI Tools
  • Three SWOT Analysis Templates
  • How to Start a Business Guide
  • Easy to Use Instructions
  • All Documents Delivered in Word, Excel, and PowerPoint Format
  • Meets SBA Requirements

Hunting is one of the United States’ is most popular outdoor activities. This is especially true in pretty much every market where there are a significant amount of farms and rural land. Hunting lodges, as hospitality businesses, are able to generate a significant amount revenues from a number of different sources. Foremost, they are able to produce income from the daily rental of rooms to hunters. Two, they are able to generate substantial revenues if an on-site hunting guide is provided. Further revenues can be expanded if hunting dogs or other assistance is provided to individuals that are staying at the facility. Three, many expansive sized hunting lodges will frequently have an event hosting capability. This can be a substantial revenue center for these companies given that certain organizations will host outings and retreats at the hunting lodge. As such, these businesses are able to remain relatively immune from negative changes in the economic climate given that this is a sport that requires a significant amount of money. By targeting wealthier people, hunting lodges almost always able to remain at near 100% capacity during active hunting seasons.

Almost all lenders, financial institutions, and private investors are willing to provide a significant amount capital for the development or the acquisition of a hunting lodge. Given that a significant amount of the necessary startup capital will be invested in tangible real estate – these businesses are considered very little risk. Also, the gross margins that are generated from each revenue center usually range anywhere from 75% to 95% depending on the service rendered. As with all capital raising activities, a hunting lodge business plan is usually going to be required. This document should contain a three-year profit and loss statement, cash flow analysis, balance sheet, breakeven analysis, and business ratios page. Beyond the financial information, and in-depth analysis of the specific type of hunter that will be targeted within the company’s marketing campaigns should also be included. This is important given that many people travel extensive distances to go to a specific hunting site or to hunt a specific type of game. As such, a very well-developed demographic analysis will substantially reduce the ongoing marketing costs associated with the business. As it relates to producing this demographic analysis a focus should be put on median household income, median family income, average net worth, and how far they are willing to travel to come and stay at the hunting lodge location. After determining the financial information and demographic analysis, a full analysis of competition should also be included. With any given market there are usually only a handful of hunting lodges. In many instances, the demand to stay at a specific lodge may actually exceed the supply. As such, while it is very important to have a well-developed competitive analysis – these businesses are usually able to have a significant competitive advantage provide they have an expansive property and the appropriate game that is being sought after by hunters.

The hunting lodge marketing plan should include an in-depth analysis of how individuals are going to be targeted. Foremost, many people now use the Internet for specialized services. As such, and expansive website showcasing the property, game offered, rooms, pricing information, location information, and contact information should be included as well. This website may also include e-commerce functionality that allows a hunter or group of hunters to reserve rooms well in advance. This e-commerce functionality should also be able to accept a credit or debit card in order to take a deposit for any nightly rental or hunting guide services. Beyond a standalone website, many hunting lodges and other businesses that focus on hospitality will maintain profiles on social media platforms including FaceBook, Twitter, Instagram, Google+ as well as for review websites such as Yelp.com and TripAdvisor.com. It is very important that strong of the reviews are placed on the social media pages given that many people will review a companies profile before deciding whether or not to stay at the facility. While it is expensive to gain a number of followers for a social media page – the return on investment can be significant once a large following is produced. Given that many hunters often operate as a community, strong reviews coupled with the ability to share reviews can boost the visibility of the business substantially from the onset of operations. One of the other ways that near 100% capacity can be reached by developing relationships with travel agents that will place  their clients to the hunting lodge location. While the commissions associated with working with the travel agent are somewhat high, the returns can be significant and compensation is only paid once a customer books their room and services.

A hunting lodge SWOT analysis should also be developed. As it relates the strengths, the barriers to enter entry for a new hunting lodge are considered to be moderate. Given that a large amount of real estate needs to be purchased and developed – the large capital investment usually creates a very strong competitive advantage for a new hunting lodge in any given market. Also, the high gross margins ensure that these businesses almost always able to remain profitable and cash flow positive in any economic climate. For weaknesses, in the event of a severe economic recession demand for luxury hospitality services – like hunting lodges – may decline slightly. However, the substantial incomes received do offset these risks. Relating to opportunities, many hunting lodges are able to expansive by developing additional locations or by providing event hosting capacity on their current property. Finally, threats – there is really nothing outside of the competitive threat that is can impact the way that these companies operate. Hunting is been a tradition among people for thousands of years and there’s really nothing outside of a major economic recession that would impact the way that these businesses produce revenues and profits.