Political Consultant Business Plan and SWOT Analysis

Political Consultant Business Plan, Marketing Plan, How To Guide, and Funding Directory

The Political Consultant Business Plan and Business Development toolkit features 18 different documents that you can use for capital raising or general business planning purposes. Our product line also features comprehensive information regarding to how to start a Political Consultant business. All business planning packages come with easy-to-use instructions so that you can reduce the time needed to create a professional business plan and presentation.

Your Business Planning Package will be immediately emailed to you after you make your purchase.

Product Specifications (please see images below):

  • Bank/Investor Ready
  • Complete Industry Research for the Industry
  • 3 Year Excel Financial Model
  • Business Plan (26 to 30 pages)
  • Marketing Plan (24 to 28 pages)
  • 425+ Page Funding Directory
  • PowerPoint Presentation
  • Loan Amortization and ROI Tools
  • Three SWOT Analysis Templates
  • How to Start a Business Guide
  • Easy to Use Instructions
  • All Documents Delivered in Word, Excel, and PowerPoint Format
  • Meets SBA Requirements

Political consulting firms are a very important part of many candidates’ election. They are able to render a number of services including polling, marketing, and management of large groups of people that are involved in any given campaign. In many cases, political goal consulting firms often act as the right hand person for many candidates that are seeking public office. The revenues generated by these businesses are typically immune from negative changes in the economy given that elections are going to be held every year and people are going to need to have proper advice as it relates to the operations of a campaign. The gross margins generated from these services is extremely high given that this is a service oriented business. It should be noted that many political consulting firms also act in a lobbying capacity. However, for the purposes of this writing – we are focusing specifically on services that are directly rendered to consultants.

On a side note, it is very important that a political consultant have the appropriate attorney in place as legal counsel in order to ensure that they are operating within the letter of the lot all times. There are numerous considerations that are involved when planning a campaign especially as it relates to election financing laws. As such, an attorney can assist the political consulting firm with ensuring that they remain within the letter of the law while concurrently ensuring that the candidate does not do anything that would violate any election law.

 The startup costs that are associated with the new political consulting firm are relatively low given that most people that enter this industry already have extensive contacts with varying political parties. Typically, most political consulting firms generally have a startup cost ranging anywhere from $50,000 all the way to $250,000 depending on the number of political consultants that will be hired at the onset of operations. The highest costs regarding these types of firms is maintaining an office, engaging a substantial amount of travel, and marketing the firm to potential political candidates. Again, most people that are entering this industry with their own firm typically already have a number of contacts and are able to immediately generate revenues once they open their doors.

Of utmost importance is the development of a political consultant marketing plan. As there is a substantial amount of competition among people that have been involved in politics, a marketing plan that showcases the effectiveness of the staff political consultants is imperative. This includes developing a large-scale website that showcases the biographies of each staff political consultant, their successes in previous elections, their successes in managing specific political matters, hours of operation, contact information, and any other relevant piece of information that will assist the potential candidate with winning an election.

This website should be listed among all major search engines as well as being enrolled in portals that focus specifically on political issues. It should be noted that about 20% of a political consultants revenues are typically allocated towards marketing expenses. As such, a significant amount of capital, time, in an effort should be put into developing the political consultant marketing plan. A presence on social media should also be established given that many people – especially people new to politics – will seek out individual goals and firms in order to get advice on to how to properly operate a campaign. Social media platforms including FaceBook, Twitter, Instagram, LinkedIn, and Google+ – can be a very valuable tool in boosting the visibility of these businesses.

A political consultant SWOT analysis should be developed as well. This includes over viewing the strengths, weaknesses, opportunities, and threats that are associated with these types of businesses. As relates the strengths, again – these businesses are almost always able to generate revenues in each election cycle. The gross margins from services are extremely high, and the demand does not wane even during times of economic recession. Once established, these firms are able to generate significant amounts of revenue on a yearly basis.

For weaknesses, there are a number of laws and regulations that a political consulting firm needs to it hereto as they conduct their operations. Additionally, the competition within this industry is extremely fierce. The operating cost can be considered high depending on what the staff salaries are going to be for retained consultants.

The opportunities for political consulting firm are nearly limitless. After a number of successes have been had with a varying number of campaigns, many political consultants will engage a number of corporations in a lobbying capacity. This can drastically boost the revenues of the business on a yearly basis. Additionally, staff political consultants and lobbyists can also be hired in order to further boost the billable hours of the business.

For threats, there is really nothing that is going to change about the way a political consultant operates. Elections are going to be held on a yearly basis, and candidates are always going to need competent advice as it relates to campaigning. As such, outside of any major changes to regulations in election laws these businesses are going to continue to operate as they always have in perpetuity.

Most political consulting firms do not require substantial amount of startup capital, but once they are established most financial institutions are willing to provide a significant amount of capital support usually in the form of a working capital line of credit or line of credit that is secured by invoices. Many financial institutions will require that a political consulting firm business plan is developed. This business plan should feature a three year 25 your profit and loss statement, cash analysis, balance sheet, breakeven analysis, and business ratios page. Of special importance to the business plan is the industry research. There are approximately 15,000 individual political consultants operating within the United States and easier these businesses generate about $3 billion a year in revenues. This industry is expected to remain in lockstep with the general economy as it relates to the amount of money that will be spent on a yearly basis for the services.

Political consultants have been around for several hundred years, and the industry has exploded given that there is now a significant demand for services that boost the visibility of any specific candidate. As such, these businesses will always able to produce a significant amount of billable hours as well as standard fees for managing a individual candidate selection. One of the key factors and thriving in this industry is to have a continued string of successes as it relates to winning campaigns on behalf of individual candidates.