RV Park Business Plan and SWOT Analysis

RV Park Business Plan, Marketing Plan, How To Guide, and Funding Directory

The RV Park Business Plan and Business Development toolkit features 18 different documents that you can use for capital raising or general business planning purposes. Our product line also features comprehensive information regarding to how to start a RV Park business. All business planning packages come with easy-to-use instructions so that you can reduce the time needed to create a professional business plan and presentation.

Your Business Planning Package will be immediately emailed to you after you make your purchase.

Product Specifications (please see images below):

  • Bank/Investor Ready
  • Complete Industry Research for the Industry
  • 3 Year Excel Financial Model
  • Business Plan (26 to 30 pages)
  • Marketing Plan (24 to 28 pages)
  • 425+ Page Funding Directory
  • PowerPoint Presentation
  • Loan Amortization and ROI Tools
  • Three SWOT Analysis Templates
  • How to Start a Business Guide
  • Easy to Use Instructions
  • All Documents Delivered in Word, Excel, and PowerPoint Format
  • Meets SBA Requirements

RV parks are especially popular businesses within the United States. These companies are able to generate significant gross margins from a relatively low risk investment. Most RV Park parks can be developed for as little as $100,000 or as much as $2 million depending on the land that is being purchased. There are very few improvements that need to be made to any specific piece of land that allows for recreational vehicles to be stationed on the properties. These companies are generally able to produce highly predictable streams of revenue on a yearly basis given that many people choose to use recreational vehicles during their vacation and travels. As such, banks, lenders, financial institutions, and investors are all very willing to provide capital investments to businesses that own and operate RV parks. The barriers to entry are relatively low given that a expansive piece of land is really the primary asset of these businesses.

Of course, and like any other business – if an entrepreneur is looking to raise capital for a new RV park then they are going to need a business plan. This document should focus heavily on both the market, number of travelers, and the anticipated financials. Within the business plan, a three-year profit and loss statement, cash flow analysis, balance sheet, breakeven analysis, and business ratios page should be developed in order to effectively showcase to potential funding source the economic viability of the business. Special attention should be paid to the number of travelers coming to the area on any timeframe so that an understanding of how much revenue will be generated. An additional focus should be on the median household income, median family income, population density, and overall population base as many people that own and operate recreational vehicles will park their assets at one of these facilities for storage. This is one of the ways that many recreational vehicles maintain profitability on a year-round basis.

After the business plan is developed – it is time to create the RV Park marketing plan. This document should focus heavily on maintaining an online website that features reservation systems. Additionally, relationships with major travel sites should also be developed so that an individual RV park can ensure a near 100% occupancy at all times. There are many websites that allow RV parks to place advertisements on their sites in order to generate interest. Additionally, an expansive presence on social media platforms such as FaceBook, Twitter, Instagram, and related websites should also be maintained so that people can write strong reviews about the RV park after their state is complete.

Beyond the business plan and marketing plan, a RV park SWOT analysis should also be created. As it relates the strengths, a RV park is able to generate extremely high gross margins from their services given that the primary underlying expense is a simple water and electricity hook up. For weaknesses, given the low barriers to entry for these companies there is usually a significant amount of competition in markets that are heavily geared towards tourists. As it relates to opportunities, many RV parks offer close laundering services as well as refilling of propane tanks in order to boost their revenues. Some RV parks even go as far as developing a small general store on the premises in order to further boost sales. For threats, there really no major threats of impact the way that a RV park conducts business operations. An economic recession may have a modest impact on revenues, however this is usually limited.

In closing, a RV park can be a great real estate investment given that not many improvements need to be made to the property in order for it to start generating revenues. The return on investment is very high as it relates to a net on investment ratio.