Sports Bar Business Plan and SWOT Analysis

Sports Bar Business Plan, Marketing Plan, How To Guide, and Funding Directory

The Sports Bar Business Plan and Business Development toolkit features 18 different documents that you can use for capital raising or general business planning purposes. Our product line also features comprehensive information regarding to how to start a Sports Bar business. All business planning packages come with easy-to-use instructions so that you can reduce the time needed to create a professional business plan and presentation.

Your Business Planning Package will be immediately emailed to you after you make your purchase.

Product Specifications (please see images below):

  • Bank/Investor Ready!
  • Complete Industry Research
  • 3 Year Excel Financial Model
  • Business Plan (26 to 30 pages)
  • Loan Amortization and ROI Tools
  • Three SWOT Analysis Templates
  • Easy to Use Instructions
  • All Documents Delivered in Word, Excel, and PDF Format
  • Meets SBA Requirements

Sports bars are popular businesses with the United States given that they provide a entertainment service and product that is demanded at nearly all times. These businesses are able to remain immune from negative changes in the economy given the fact that there is a very low pricing point associated with going to a sports bar, watching a sports game, and drinking a beer. As such, even in times of economic recession these businesses are able to remain profitable and cash flow positive. The gross margins generated from alcohol and food sales are significant. Typically, gross profits range anywhere from 75% to 85% depending on the mix of food and alcoholic beverages being sold. The startup costs associated with a new sports bar range anywhere from $75,000 to $300,000 depending on the scope, scale, and size of the initial facility. Almost all banks and most investors are willing to place capital with sports bars given the fact that they are considered to be safe small business investments once they turn profitable.

If an entrepreneur is looking to raise capital for their sport sports bar and they are going to need to have a business plan. Foremost, this business plan should include a three-year profit and loss statement, cash flow analysis, balance sheet, breakeven analysis, and business ratios page. There should be a substantial amount of the business plan dedicated to Karen cheating this sports bar from other competitors within the market. This includes not only examination of other sports bars but also as well as other restaurants and eateries that operate in a similar capacity. Beyond reviewing the competitive issues, a full demographic profile should also be developed. This includes an examination of the population, population size, population density, median family income, and median household income. An examination of how many people are under the age of 35 should also be discussed given that this is the demographic that primarily goes to a sports bar on an ongoing basis.

Marketing a sports bar is a relatively easy activity. Many sports bars will initially market their grand opening to the general public through a number of different flyers, print advertisements, as well as online distribution of information pertaining to the grand opening. As it relates to online marketing activities, it is imperative that a new sports bar maintain an expansive presence on popular social meeting media platforms including FaceBook and Twitter. Many times, sports bars will frequently distribute discount flyers and coupons through these online channels in order to generate interest in the sports bar. As it relates to print advertisements, many people use local newspapers as well as mailings in order to complete this portion of their marketing campaign.

After the business plan and marketing plan have been developed then it is time to develop the sports bar SWOT analysis. As it relates the strengths, sports bars – again – almost always able to remain profitable at all economic climates. The gross margins generated from sales are also very high and the moderately in the operating expenses are considered to be moderate. For weaknesses, there is always a significant amount of competition in any market as it relates to nighttime entertainment. For opportunities, many entrepreneurs will to develop additional sports bar locations if their initial facility is very successful. Of course, this and carries this carries the inherent risk of starting a second business. For threats, there’s really nothing that would impact the way that these businesses conduct operations. One of the primary things at any sports bar or restaurant needs to deal with on an ongoing basis is the potential risk for underage consumption of alcohol. However, most sports bars do employ bouncers and other door people to ensure that no one under the age of 21 gets into their facility.