CPR Training School Business Plan and SWOT Analysis

CPR Training School Business Plan, Marketing Plan, How To Guide, and Funding Directory

The CPR Training School Business Plan and Business Development toolkit features 18 different documents that you can use for capital raising or general business planning purposes. Our product line also features comprehensive information regarding to how to start a CPR Training School business. All business planning packages come with easy-to-use instructions so that you can reduce the time needed to create a professional business plan and presentation.

Your Business Planning Package will be immediately emailed to you after you make your purchase.

Product Specifications (please see images below):

  • Bank/Investor Ready
  • Complete Industry Research for the Industry
  • 3 Year Excel Financial Model
  • Business Plan (26 to 30 pages)
  • Marketing Plan (24 to 28 pages)
  • 425+ Page Funding Directory
  • PowerPoint Presentation
  • Loan Amortization and ROI Tools
  • Three SWOT Analysis Templates
  • How to Start a Business Guide
  • Easy to Use Instructions
  • All Documents Delivered in Word, Excel, and PowerPoint Format
  • Meets SBA Requirements

CPR training schools operate in a capacity that is immune from negative changes in the economy given that many people require certification for cardio-pulmonary resuscitation. As such, these businesses are almost always able to generate a substantial amount of revenue by providing the needed instruction so that people can become certified on CPR. These businesses operate an interesting capacity where they usually maintain a small location where individuals or small classes of people can come in to receive the certification they need for CPR. However, many of these businesses also maintain contractual relationships with municipal agencies and private schools in order to render the services as part of a health education class. In fact, the bulk of the revenues generated from a CPR training school usually comes specifically from ongoing contractual relationships. Additionally, many fire stations, police stations, EMTs, and related businesses will frequently have connections with a CPR training school in order to make sure that their employees are properly trained on these matters at all times. By virtue of law, CPR training schools are able to generate revenues given that many state and municipal statutes require that certain police officers, firemen, paramedics, and EMTs are certified for CPR at all times.

While most banks and lenders are willing to put up the needed capital income to start a CPR training school there is really minimal cost and starting one of these businesses. Typically, a CPR training school can be stored for as little as $5, 000 to $10,000. As such, most lenders will provide a small unsecured business loan to a qualified entrepreneur that is looking to start this type of business. Of course, a CPR training school business plan is going to be required. This business plan should feature a three-year profit and loss statement, cash flow analysis, balance sheet, breakeven analysis, and business ratios page that features industry-standard numbers for a specialized training school. Beyond information regarding the anticipated financial results of the business, a discussion on how a CPR training school is going to develop contractual relationships with schools and municipal agencies should be discussed thoroughly within the business plan and marketing plan. Beyond the submitted information a full demographic analysis discussing the target market radius, population size, population density, median household income, median family income, percentage of families with children, and percentage of people who want to become CPR certified should be included as well. One of the other things that may need to be discussed within the business plan is to develop ongoing relationships with country clubs, beach resorts, and other hospitality businesses that feature pools workplaces for swimming. Many of these businesses employ lifeguards who are in need of CPR training at all times.

A CPR training school marketing plan should also be developed. For most of this type of marketing strategy, a website showcasing the services offered, length of class time, population, and how to enroll in a CPR training class should be developed and listed among all major search engines. As the vast majority of people now use the Internet to find local businesses – it is imperative that a properly developed and easy to navigate website is provided for people searching for CPR training services. While not necessary, it is nice to have a presence on social media these days given that many people will ask for recommendations for a specific business in these online forms. Additionally, it may boost the brand-name visibility of this highly specialized type of business. As it relates to general print marketing, this can be kept to a minimum as most are going to use online searches in order to find training schools I can issue a certificate for CPR.

A CPR training school SWOT analysis should be produced as well. This analysis should focus substantially on the strengths of the company, weaknesses, opportunities, and threats. As a strength, these businesses are always able to remain profitable given that laws require that certain people undergo CPR training and continuing education. The gross margins generated from these revenues is also very high. For weaknesses, this is a low demand business and the fees that are associated with CPR training are usually pretty low. As such, while this is a strong small business to own and operate on a day-to-day basis – don’t expect to become rich owning and operating a CPR training school. For opportunities, the simplest way to expand these operations is by continuing to maintain ongoing teaching relationships with colleges, universities, high schools, middle schools, and other entities that have the need for their associates to be trained in CPR. For threats, there are none at this time that would impact the way a CPR training school conducts business.