Real Estate School Business Plan and SWOT Analysis

Real Estate School Business Plan, Marketing Plan, How To Guide, and Funding Directory

The Real Estate School Business Plan and Business Development toolkit features 18 different documents that you can use for capital raising or general business planning purposes. Our product line also features comprehensive information regarding to how to start a Real Estate School business. All business planning packages come with easy-to-use instructions so that you can reduce the time needed to create a professional business plan and presentation.

Your Business Planning Package will be immediately emailed to you after you make your purchase.

Product Specifications (please see images below):

  • Bank/Investor Ready
  • Complete Industry Research for the Industry
  • 3 Year Excel Financial Model
  • Business Plan (26 to 30 pages)
  • Marketing Plan (24 to 28 pages)
  • 425+ Page Funding Directory
  • PowerPoint Presentation
  • Loan Amortization and ROI Tools
  • Three SWOT Analysis Templates
  • How to Start a Business Guide
  • Easy to Use Instructions
  • All Documents Delivered in Word, Excel, and PowerPoint Format
  • Meets SBA Requirements

At any given time there are always going to be a number of people that want to become real estate agents and real estate brokers. Almost all states require that a potential real estate agent go through a real estate school in order to understand the laws and ethics associated with the buying and selling of real estate on behalf of third parties. Usually, a real estate school offers these services anywhere from one week to eight weeks depending on the specific state. The barriers to entry for a new real estate school are relatively high given the fact that extensive amount of credentials and licensure is required in order to provide the services to the general public. The startup costs are considerably low and most real estate schools can speak started for as little as $100,000 worth much is $250,000 depending on the underlying capital needs of the business on a month-to-month basis. These businesses tend to do well in all economic climates, even recessions, as many people want to become real estate agents in real estate brokers. Additionally, many companies operate with any property management capacity are also required to have their employees and owners go through a real estate school in order to render the services on behalf of third-party real estate investors. For a highly skilled marketing professional, the sale of real estate as an agent or as a broker can be a highly lucrative business.

A real estate school business plan should be developed as well in order to showcase a three-year profit and loss statement, cash analysis, balance sheet, breakeven analysis, and business ratios page. Currently, there are approximately 2,500 schools within the United States that provide the education necessary for an individual to receive a real estate agency license. Each year these businesses generate about $1.3 billion in revenue and the industry employs about 8,000 people. A demographic analysis specific for the number of people that are going to want to become real estate agents should be included within the overall business planning documentation. Usually, most people that are entering this field are typically in their early to mid twenties. As it relates to a competitive analysis, this should be done as well but it can be kept a little bit on the lighter side. In any given market there are only a handful of companies that provide real estate school services so that people can acquire their licensure.

A real estate school SWOT analysis should be developed as well in order to showcase the strengths, weaknesses, opportunities, and threats that are normally faced by these businesses. As it relates to strengths, real estate schools are able to remain profitable and cash flow positive at all times given the very specific services that they are rendering to the general public. Competition in any market is typically minimal, and the gross margins from revenues are very high.

For weaknesses, the number of people that are seeking to become a real estate agent in any given time is relatively limited. As such, a broad-based marketing campaign coupled with direct contact with establish real estate brokerages is necessary in order to ensure near 100% occupancy at all times.

For opportunities, many real estate schools will expand by offering courses that are specific to mortgage brokering as well. By acting in this dual capacity, a real estate school can easily expand its business greatly given the fact that there are always people that are going to want to become real estate agents, real estate brokers, as well as mortgage brokers.

For threats, substantial declines in real estate market can cause a issue with the top line revenues of this business. However, given the ubiquitous nature of real estate and the fact that people are always going to want to enter this field – real estate schools typically are able to maintain their profitability even during deleterious real estate conditions.

A real estate school marketing plan is also going to be developed. Foremost, many in entrepreneurs that develop this type of business typically seek to maintain very strong relationships with area real estate brokers as well as third-party agents. As many people approach a real estate brokerage directly for a job, a referral from the brokerage for an individual to attend the real estate school is one of the best ways to develop revenues at the onset of operations.

Of course, a major presence on the Internet is also needed as well in order to ensure that people can find the business quickly when they do an Internet search. The company’s website should showcase the hours of operation, length of time it takes to complete the course, costs, tuition assistance, and other information relevant to the licensure of the business. A presence on social media is in definitely needs to be done given the fact that people who are looking to enter the field of real estate sales typically maintain an expansive presence online themselves. By maintaining a social media presence, individuals that are interested in becoming real estate agents can quickly be referred to the companies social media pages in order to contact them regarding their licensure and school requirement needs. Additionally, highly targeted advertising can be used in order to further boost the visibility of the business.

One of the other ways that real estate schools will expand the visibility is by developing ongoing relationships with area high schools as well as community colleges that will provide referrals to individuals that have expressed an interest in becoming real estate agents or brokers. This is important to do given the fact that many people have opted to work prior to entering college. As such, referrals from guidance counselors as well as teachers can be a great source of business from the onset of operations. Job fairs as well as other related activities can also boost the visibility of the real estate school very quickly.

As people are always going to want to enter the highly exciting field of real estate sales, real estate schools are always going to be able to produce revenues. Although there may be some future competition from online companies that render the service the general public, many states will have a substantial number of laws on the books they require a certain amount of face-to-face instruction as it relates to obtaining a real estate agent license. This business can be a lucrative small business opportunity with a moderate amount of opportunity for growth moving forward. The growth of this industry will mirror that the general economy and the quality of the current real estate market.